Advertising appeals that you must be present in your advertising & marketing pieces.
I’ve listed various appeals that people are attracted to. If you include these in your ads & marketing, definitely it will help you in getting the desired response.

My ad designer created an infographic for this.

50 Appeals Image

And here is List of all 50 appeals. Use them.
– Scientific
– Durability
– Time
– Affection
– Quality
– Sanitary
– Efficiency
– Appetising
– Guaranteed
– Bargain
– Evolution
– Economize
– Safety
– Self Defence
– Modernity
– Value
– Ambition
– Reputation
– Stimulating
– Popular
– Maternal Love
– Health
– Elegance
– Sympathy
– Necessary
– Courtesy
– Growth
– Amusement
– Hospitality
– Youth
– Social Handing
– Enormous
– Cheap
– Get the geniune
– Progress
– Sale
– Excel
– Civic Pride
– Partiotism
– Co-operation
– Recommendation
– Shabby
– Style
– Royalty
– Admiration
– Hunting
– Middleman
– Personality
– Beauty
– Imported

Also Read : purchasing habits of men and women

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