Industrial Advertising

27 Ways to Advertise Industrial Product

Advertising appeals that you must be present in your advertising & marketing pieces. I've listed various appeals that people are attracted to. If you include these in your ads & marketing, definitely it will help you in getting the desired response. My ad designer...

The Machinery of Advertising

A manufacture does not calculate before lunch, “I believe I’ll use a page in The Ladies’ Home Journal,” after lunch dash off a clever bit of copy, and telephone to the magazine to send a messenger for it before five o’clock, so that he can see the proof tomorrow....

Sales Organization for Industrial Marketing

The machinery by which a company actually secures orders is its sales organization. In industrial marketing, the private sales organizations of companies range in type all the way from a sales force consisting of one man, who sometimes is also president or treasurer...

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